1.-Write for the people and not just for the search engines
Some people have this misconception that you need to manipulate text in order to rank well on the search engines; partially this is right but most often it is not. The best way to honest well in the search engines is to enter and organise your content in such a manner that it is best suited to human reading. The more human-friendly content you have the more search engine friendly content you have. The search engines want you to enter relevant, well-organised content so that they can present quality results to their search engine users.
Information Provided by Gary Mattoc
Categories: Copywriting, SEO, Search Engine
You are so right, the search engines really do gauge the content in a certain format.
- cheers